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Unlock the secrets to sales success with Maddie Hopkin in "From Zero to Hero: Top SDR's Ultimate Success Secrets." In this episode, you'll learn how Maddie transformed from the lowest-performing SDR to the top-performing SDR at Cognism. Discover key techniques like multithreading prospecting, mastering cold emails and calls, and leveraging LinkedIn to your advantage. Learn how product knowledge can personalize your sales approach. Discover how strategic time management boosts efficiency. Understand the importance of celebrating small wins and learning from top performers. Explore innovative strategies to engage prospects using multiple channels, including WhatsApp. Maddie's journey is packed with valuable sales tips and proven strategies that helped her create a £1.8m pipeline. Connect with Maddie: / madeleine-hopkin-002053144 📬 For more prospecting and sales development tips, join 2,911 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/ Connect with me on LinkedIn: / elriclegloire Chapters: 0:00 - The Top-Performing SDR at Cognism 01:00 - Common Challenges for Struggling SDRs 06:40 - Overcoming Low Performance as an SDR 06:45 - Key Moments in Performance Transformation 10:55 - Role of Mentors in Sales Development 13:15 - Key Factors in SDR Transformation 15:30 - Using Multiple Channels Effectively 17:02 - Incorporating WhatsApp in Prospecting 18:58 - Leveraging LinkedIn for Sales Success 20:29 - Identifying the Right Prospects 24:09 - Tips for New SDRs #sdr #prospecting #techsales