Native Ads - Creating A Native Advertising Campaign (4/6) - Campaign Optimization скачать в хорошем качестве

Native Ads - Creating A Native Advertising Campaign (4/6) - Campaign Optimization

Do you have Content Worth Viewing? Native Ads (http://www.nativeads.com) can help you reach 700 Million users across 800+ premium publisher websites. Bids start as little as $0.02 per click. Helping publishers earn more money generating higher CPMs and CTRs with native advertising using content recommendation, in-stream, in-text and exit bounce widgets. Advertisers can increase conversions, engagement and brand lift with unique native ad formats. This tutorial will take you through the steps of setting up your first campaign on the Titan Advertising Platform. Learn how to create campaign goals, use the Native Ads Advertiser Pixel and how Blacklists and Whitelists can help you optimize your campaign. Learn more https://nativeads.com/ Connect   / nati.  . Like   / nativeadexch.  . Follow   / native_ads   ---------------------------------------------------------------------------------------------------------------- Campaign Optimization For Direct Response Campaigns, if you would like Native Ads to track sales, collect emails, track actions and have under-performing sources of traffic blocked automatically, select the "Yes" button. With Campaign optimization, Native Ads will automatically optimize your traffic to maximize your conversions and will help you achieve your conversion goals. The conversion goal URL is a page on your website that users will arrive at once they have taken a specific action (like a thank you or an order confirmation page). Your CPA/CPL (which stands for Cost per Acquisition/Cost Per lead) goal is the maximum amount you want to spend to get a conversion. for example, if you are selling a product, this is the maximum amount you want to pay to convert the user interacting with your page into a sale. This amount should be lower than the "amount a conversion is worth". The "amount a conversion is worth" is the amount you will make when a conversion occurs. Knowing this allows Native Ads to generate better reports to calculate whether or not your are making a profit. The minimum clicks to activate optimization is the number of clicks your page will receive before it automatically blocks sources of traffic that do not meet your page view goal. the recommended number of clicks is 25 and there is a maximum of 100. Note: if you set the page view goals too high, the optimizer may not work as well and may not block out the under-performing sources of traffic. For Editorial Campaigns, if you would like Native Ads to automatically optimize your traffic so you can maximize your page views and block under-performing sources of traffic, select the "yes" button. If you are promoting slideshows or galleries with multipage articles, we highly recommend you use this feature. The minimum clicks to activate optimization is the number of clicks your page will receive before it automatically blocks sources of traffic that do not meet your page view goal. the recommended number of clicks is 25 and there is a maximum of 100. Here, in the average number of page views box, enter the amount of page views you would like. Native Ads will automatically pause any ad in your campaign that does not meet this number. Website Analytics Pixel The optimization goals you have just set will not work without the Native Ads Advertiser pixel added to the head action of your website's code. . Enter your website's name and the URL here. Click the save button to create the pixel for your website. Copy this code and paste within the head section of your website HTML code. The pixel will not work if placed outside the head section Click the "Learn More" link here to learn how to place this pixel on your site You have the option of setting up Blacklist or a Whitelist. With Blacklists, you can disable specific traffic source IDs to manually block sources of traffic you do not want. With Whitelists, you can enable specific traffic source IDs so you will only receive traffic from these specific sources. Please note that narrowing down your traffic to a select few sources could significantly reduce your traffic. This allows you to receive traffic from only source IDs that are meeting your goals. Click here to learn out to obtain these traffic source IDs from Google Analytics. Upload a list of UTM-medium values from google analytics, these IDs will appear in your tracking software by default in the UTM-medium parameter. Please NOTE that the File must be saved in TXT or CSV format with Only one Traffic Source ID per row. It will take at most 72 hours to completely add or block all of the IDs from your list. Hover your mouse here to see an example of the text file you should upload. You can click the link here to see your current blacklists and the link here to see your current whitelists. Click the next button to save all your settings and you can move on to the next step, Uploading your ads.