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👉 Get started free with OWOX Data Marts: https://c.owox.com/cnr8yt In this video, I’ll show you how to connect TikTok Ads to Databricks — and turn that connection into a reusable analytics system, not just another fragile pipeline. Most teams today either ship TikTok Ads data into Databricks with custom scripts, or pay for a third-party connector that still locks logic inside someone else’s platform. You get partial fields, limited control, and a lot of duct-taped jobs that break the moment something changes. Instead of wiring TikTok Ads straight into a dashboard and hoping it doesn’t break, we’ll build a central Data Mart in OWOX that writes clean, structured TikTok Ads data directly into Databricks — and then reuses it across spreadsheets, BI tools, and AI insights. By the end, you’ll be able to: load TikTok Ads campaigns, ad groups, creatives and performance metrics into Databricks schedule automatic daily or intraday updates into Delta tables reuse the same TikTok Ads Data Mart in Google Sheets and Looker Studio generate AI-powered performance insights on top of TikTok data stored in Databricks deliver those insights straight into Slack, Microsoft Teams, Google Chat or email This isn’t “just another connector”. With OWOX Data Marts, your TikTok Ads → Databricks setup becomes part of a reporting system that: owns the logic and configuration for your connector documents the data structure and field meanings (impressions, clicks, spend, conversions, ROAS, etc.) controls historical backfill and incremental sync windows feeds multiple tools (Sheets, BI, AI) from one trusted Databricks table keeps Databricks as your single analytics backbone across channels This approach helps data and marketing analysts: stop rebuilding the same TikTok Ads report for every stakeholder avoid “why doesn’t this number match?” conversations deliver answers and insights on a schedule, not through endless tickets What you’ll learn: how to create a TikTok Ads Data Mart in OWOX how to connect the TikTok Ads API to Databricks without writing Python how to configure fields like cost, impressions, clicks, conversions and ROAS how to set up historical backfill plus safe incremental loads how to reuse the same Data Mart in Google Sheets and Looker Studio how to generate AI insights from your TikTok Ads performance data how to send those insights directly to your team’s chat tools and inboxes Who this is for: data analysts working with Databricks Lakehouse marketing analysts and performance marketers running TikTok Ads agencies managing TikTok Ads for multiple clients teams who want trusted, reusable paid social data instead of fragile, one-off dashboards If you’re serious about modern analytics, just “having data in Databricks” isn’t enough. You need a system around that data — and that’s exactly what OWOX Data Marts gives you. Timestamps: 00:00 Why TikTok Ads to Databricks should be a system, not just a sync 01:53 Architecture overview (OWOX Data Marts + Databricks) 02:40 Creating the TikTok Ads Data Mart 03:24 Connector configuration and field selection 04:23 Running the first load and checking Databricks tables 05:10 Scheduling daily and intraday syncs 05:43 Reusing the same Data Mart in Google Sheets and Looker Studio 06:40 Generating AI insights and sending them to Slack / Teams / email #tiktokads #databricks #marketinganalytics #datawarehouse #owox #datamarts #aianalytics