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Our next Boardroom podcast breaks down the sales supply chain from a digital marketing perspective — how businesses acquire demand, convert interest, and price and close deals in a market shaped by AI, changing buyer behavior, and tighter margins. This isn’t about inventory or logistics. It’s about the full revenue path: how leads are generated, how buyers make decisions, and where deals are won or lost before a contract is signed. Hear from our expert panel: Jennifer Bagley (host) Stephanie Allen Dave “Utku” Kaynar Seth Ure We’ll cover: How AI search and digital channels impact lead acquisition What’s breaking conversions between first click and booked call Pricing, proposals, and the role AI plays in buyer decision-making Where sales teams lose control of the conversation — and how to fix it Practical ways to tighten the sales supply chain from marketing through close 📅 January 8 ⏰ 11 am PST/1 pm CST 👉 Get notified and watch live.