Optimizing for The Post-Click Experience - Alex Corzo (Smart Panda Labs) скачать в хорошем качестве

Optimizing for The Post-Click Experience - Alex Corzo (Smart Panda Labs)

Alex Corzo, Co-Founder and Head of Digital Communications at Smart Panda Labs, joins us in the opening episode of the Everything Clicks podcast to share his expertise on the “post-click experience”. Alex shares insights on moving beyond vanity metrics to demonstrate marketing’s true impact on business outcomes, creating personalized customer journeys, and the advantage of bringing fresh perspectives to industry challenges. Whether you’re in retail, healthcare, higher education, or any B2C sector, this episode brings actionable advice to help you outperform competitors by delivering the post-click experiences your customer expect. Watch the full episode to learn: Why the post-click experience (PCX) is critical in highly competitive industries The role of personalization in creating effective customer journeys How to present marketing metrics to speak the C-suite’s language Common mistakes marketers make about customer product knowledge The “Billboard Mentality” problem in digital marketing Real-world, first-hand examples from the healthcare industry Connect with Alex: LinkedIn:   / alexcorzo   Smart Panda Labs: https://smartpandalabs.com/ About the Everything Clicks podcast: Everything Clicks is a podcast about customer experiences that wow consumers while driving profitable growth. Each week, we dissect the strategies and tactics of top B2C marketers at leading Fortune 5000 companies. 📣 Subscribe now for more insights on creating digital experiences that convert. 📱 Follow me on LinkedIn:   / shamirduverseau   🌐 Smart Panda Labs: www.smartpandalabs.com #PostClickExperience #SmartPandaLabs #CustomerJourney #ConversionOptimization #ConversionRates #Personalization #B2CMarketing #MarketingMetrics #BillboardMentality