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PURCHASE ON GOOGLE PLAY BOOKS ►► https://g.co/booksYT/AQAAAECcwxWDmM Social Media Strategies for Professionals and Their Firms: The Guide to Establishing Credibility and Accelerating Relationships Authored by Michelle Golden, Bruce W. Marcus Narrated by Elisa Carlson 0:00 Intro 0:03 Copyright page 0:37 Introduction 9:20 Part I: WHAT 1:22:51 Outro #michellegolden — GOOGLE PLAY BOOKS Find your next great read with Google Play Books. Google Play Books is a global digital bookstore offering ebooks, audiobooks, comics, and manga. Discover book recommendations personalized just for you. Get the iOS app: https://goo.gle/books-ios Get the Android app: https://goo.gle/books-android — BOOK DESCRIPTION Teaching firms how to integrate new media into their marketing strategy involves showing professionals that they are actually accomplishing familiar marketing tactics, just in newer, slightly different ways. In Social Media for Professionals, emphasis is placed on the strategies achieved through the tools, rather than just a focus on the tools, themselves. This helps keep the book timely even as new tools emerge–suggestions will be provided for applying the concepts within as newer technologies emerge. Appropriate tool choice will hinge on strategic purpose––discussed in depth–and culminating with how one determines return on investment (ROI) in SM use. Author will provide step–by–step approaches to successful professional blogging. High–level strategies for using Twitter, LinkedIn, Friendfeed and Facebook will also be covered. Again, because these tools evolve continuously, the purpose of use will be emphasized with each rather than click–by–click instructions which would be obsolete probably before publication. — AUDIOBOOK DETAILS Purchase on Google Play Books ►► https://g.co/booksYT/AQAAAECcwxWDmM Language: English Publisher: Tantor Media Inc Published on: July 20, 2020 ISBN: 9781705260302 Duration: 13 hr, 43 min Genres: Business & Economics / Strategic Planning