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Most physical therapists follow the same path: Graduate. Work in a clinic. See more patients every year as insurance reimbursements decline. Kameron Harder decided to walk away from that system. In this episode of Get Vertical, Kameron shares how he went from working inside traditional clinics to building a completely digital physical therapy and performance coaching business serving runners and athletes around the world. What started as frustration with the limitations of traditional physical therapy eventually led him to launch Ridge Athletics, a fully virtual platform helping athletes recover from injury, build strength, and extend their athletic longevity. We talk about: • The moment he quit his job without a business plan • Why traditional physical therapy often fails athletes • How strength training prevents most running injuries • The challenges of starting a business with no roadmap • How he built a social media audience of 10,000+ followers • And why ordinary people can do extraordinary things when they’re willing to take the leap If you're building something new, pivoting in your career, or trying to stay active and injury-free as you get older — this conversation will resonate. Chapters 0:00 Intro 1:05 What Ridge Athletics Does 2:20 Who Kameron Helps (Runners & Athletes) 4:05 How Running Injuries Led Him to Physical Therapy 7:15 Why Traditional PT Is So Constrained 10:30 The Moment He Decided to Quit 14:10 Starting a Business Without a Plan 18:20 Why Strength Training Matters for Runners 23:10 The Leap to a Fully Online Business 28:15 Treating Root Causes vs Symptoms 32:20 How He Finds Clients Today 35:40 Growing to 10K Followers on Instagram 39:10 The Hardest Part of Starting a Business 42:00 Vision, Valley, and Victory 44:40 The Meaning Behind Ridge Athletics 46:00 The Role of Family Support 48:00 How to Connect With Kameron Instagram: https://www.instagram.com/ridgeathlet... Threads: https://www.threads.com/@UCXgpDW6RO3Z... Mike's Links: LinkedIn: / michaelmccalley Youtube: @Endure121 Instagram: / mike_mccalley Facebook: / mike.mccalley.3