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AI is going to play a transformative role in social media marketing. It has and will continue to affect the social verse in ways that we may not even have imagined possible. In this video, Ann Handley, the Chief Content Officer of Marketing Profs and writer of 3 content and marketing books explains how to use artificial intelligence to your advantage in your social media content strategy while surviving the tide. 0:00 Infusing the social in social media 0:28 Trends shaping the social verse 0:35 How ai is disrupting social media 0:48 ai-driven challenges in social media marketing 0:56 The impact of Chat-GPT on social media 1:17 How not to get overwhelmed by ai tools 1:29 Tips to take advantage of ai in social media 1:57 How to crack social selling 2:22 Opportunities in ai social media marketing How AI is used in social media: Social media is buzzing with news and applications of artificial intelligence in social media – case in point Chat-GPT auto answering on LinkedIn. This poses challenges as well as opportunities in this ever-evolving landscape because AI is expected to go beyond automation to redefine user interactions. So, how do you transform these challenges into opportunities? In this video, Ann Handley shares expert tips on how to make AI your ally in your social media marketing strategy. From identifying customer touchpoints and understanding your customers to creating compelling narratives and using AI tools to increase efficiency, Ann spills valuable secrets in this video. Benefits of using AI in social media marketing: Great content that gets the users’ pulse is a great way to survive this AI shake-up suggests Ann. Count in meaningful stories, and wholehearted engagement driven by empathy. And of course, use AI tools to boost your efficiency, says Ann Handley. And, if you’re selling on social media, don’t forget to be social suggests Ann while commenting on the future of ai in social media strategy. Focus on authentic connections while being a strategist in your role she says. Ready to ride the ai wave in social media? Follow our channel to find out how. We have exciting content on AI and content coming your way soon. Learn about 10 ways to use AI in social media strategy: https://www.sprinklr.com/blog/ai-in-s... Wish to learn more about disruptions in the socialverse and how to take advantage of them for brand growth? Here’s a blog on the evolving role of AI: https://www.sprinklr.com/blog/future-... Also, see how Sprinklr can help you turn data into action with AI-powered social listening from 500M conversations per day https://www.sprinklr.com/products/con.... About Us: At Sprinklr, our mission is to enable every organization on the planet to make their customers happier. Sprinklr is the leading enterprise company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100. Learn more about Sprinklr at https://www.sprinklr.com/ Connect with us on social media: / sprinklr / sprinklr / sprinklr `` / sprinklr Disclaimer: ©Copyright 2023, Sprinklr. All Rights Reserved. Any illegal reproduction is prohibited. #socialcommerce #socialshopping #socialmedia #socialmediamarketing #socialselling #marketing #socialcommercerevolution #socialmediamarketingtips #socialmediamarketingstrategy #socialmedia #socialmediamarketing #socialcommerce #sprinklr #influencermarketing #marketing #creatoreconomy #creators #influencer #socialmediainfluencer #influencermarketingstrategy #influencermarketingtips #ai #artificialintelligence #aiinsocialmedia #socialmediacontent #socialmediatips #socialmediamanager #socialmediastrategy #socialmediamarketingtip #socialmediamarketingmedia