Feeling Like PMU Is Slowing Down? You’re Not Imagining It… And It’s Not Your Fault скачать в хорошем качестве

Feeling Like PMU Is Slowing Down? You’re Not Imagining It… And It’s Not Your Fault

Summary In this video, I address why it might be feeling like things are slowing down in the permanent makeup (PMU) industry, emphasizing that it's not a reflection of your talent or worth but rather a market shift. I outline the six stages of market maturity, highlighting that we are currently in the saturation phase, which brings unique challenges. I share insights from my experience and the struggles of many artists, revealing that the industry is evolving and requires new and flexible, responsive, and looping strategies for stability and revenue growth. My point of view is to focus on building emotional trust with clients in ways you might not expect and diversifying your services to enhance retention. If you resonate with this message, please share it with others in the beauty community who may be feeling the same way. Chapters 00:00 Introduction to PMU Changes 02:00 Applicability to Beauty Services 04:00 Predictable Cash Flow 06:06 Maturing Beauty Market Lifecycle 08:01 Current Saturation Phase 10:26 Market Saturation Discussion 12:49 Emotional Trust as Differentiator 16:49 Stage Four: Differentiation Phase 26:52 Examples of Successful Artists 28:52 Building Relationships 31:13 Price Stabilization Factors 32:53 Adapting to Market Changes 35:18 Market Trim and Exit 37:40 Future Uncertainty in PMU 40:06 PMU Market Maturation Closing Notes