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On a recent trip to Nashville, I got a chance to sit down for a great talk with my friend Rory Vaden. He invited me into his home for our discussion, which is a great metaphor for something he and I both believe and teach—that people inherently want to do business with people, not companies. We want real, personal relationships not just business contacts. He’s a living example of that ideal, and it was great to catch up with him and get his thoughts on personal branding, which he summarizes as “the digitization of reputation.” Along with his wife, AJ Vaden, Rory is co-founder of Brand Builders Group, a leader in the study of reputation management. Rory’s team works with entertainers, influencers and entrepreneurs to find their true voices, and become the kind of people that, as he says, “everyone wants to do business with.” If you’re looking to improve your personal brand, you couldn’t spend a better 30 minutes than watching this interview. You can find Rory’s book, Take the Stairs, on Amazon, here: http://www.amazon.com/gp/product/0399... His book, Procrastinate on Purpose, is available here: http://www.amazon.com/dp/B00KWG5U0M/ Visit his company website, here: https://brandbuildersgroup.com/ +CONNECT WITH ME+ Website: https://www.skipprichard.com/ Twitter: / skipprichard Facebook: / skipprichardceo *Join the Leadership Insights Newsletter* https://www.skipprichard.com/SUBSCRIBE/ Subscribe to this Channel: / skipprichard Learn More About My Books https://thebookofmistakes.com/ Watch The Book of Mistakes Book Trailer • The Book of Mistakes - Book Trailer Sending you the deepest appreciation for watching, learning, and connecting. Wishing you a life full of meaning, happiness, and success! Skip