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Postbiotics, defined as non-viable microbial cells, their components, or metabolites that confer health benefits to the host, represent a rapidly expanding frontier in microbiome research and functional ingredient development. This webinar will feature two expert-led sessions that collectively address the critical dimensions of postbiotic innovation and commercialization. The first presentation will delve into the trends, science, and global regulatory perspectives of postbiotics. We’ll look at how postbiotics work, their health benefits, and emerging evidence and industry trends, then shift to the global regulatory landscape—definitions, classification challenges, and labeling requirements, along with what evolving standards mean for product claims and safety. The second presentation will focus on analytical and testing methodologies, highlighting best practices for compositional analysis, potency verification, and stability testing. Techniques such as qPCR, flow cytometry, metabolomics, and bioassays will be discussed in the context of quality control and regulatory compliance. This webinar offers a comprehensive look at the rapidly evolving field of postbiotics, combining cutting-edge science, global regulatory insights, and practical testing methodologies. Attendees will leave with a clear understanding of both the opportunities and challenges in postbiotic innovation, as well as the tools needed to ensure product quality, safety, and compliance in a competitive marketplace. Key Takeaways: Postbiotics defined: Non-viable microbial cells, components, or metabolites that deliver health benefits. Emerging science & trends: Rapidly growing research highlights health benefits and commercialization opportunities. Global regulation: Evolving standards, definitions, and labeling requirements shape product claims and safety. Testing & quality control: Best practices and techniques (qPCR, flow cytometry, metabolomics, bioassays) ensure potency and compliance.