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Ever wondered what private equity firms actually do—and how they profit?In this Private Equity Masterclass Q&A moment, Paul Giannamore clearly breaks down private equity fundamentals, explaining precisely how funds raise and deploy capital, structure deals, and generate returns through management fees and carried interest. You’ll learn: 🔹 The difference between buyouts vs. minority (growth) investments 🔹 How private equity firms raise capital from limited partners 🔹 The structure of general and limited partnerships 🔹 How “2 and 20” management fees and carried interest work 🔹 Typical fund lifecycles: raising, deploying, and exiting investments 🔹 Nuances in management fees & carry structures you must know before partnering Master these essentials and you’ll navigate private equity conversations confidently. Connect with Paul Giannamore LinkedIn ▸ / paulgiannamore Instagram ▸ / pgiannamore 📌 Watch the Full Private Equity Masterclass: • The Private Equity Survival Guide: How to ... 📌 Subscribe for Weekly M&A and PE Insights: / @potomactv 🌐 More resources ▸ https://www.potomaccompany.com/ 🎬 Directed, produced & filmed by Dylan Seals, Verbell Ltd. TIMESTAMPS 00:00 – What Exactly is Private Equity? 00:15 – Buyouts vs. Minority Growth Investments 01:00 – Fundraising: General and Limited Partnerships Explained 01:50 – Fund Lifecycle: Capital Deployment & Exiting Investments 03:35 – How Private Equity Firms Actually Make Money 04:10 – Example: “2 and 20” Management Fees & Carried Interest 05:20 – Deal Structure Nuances: Management Fees on Your Business 06:00 – Key Considerations Before Partnering with PE #privateequity #mergersandacquisitions #investmentbanking #pefund #dealstructure #middlemarket #businesssale #MAMasterclass #paulgiannamore #potomactv #exitstrategy #privateequityfund #privateinvesting