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How to Start Prospecting Today

Prospecting in commercial real estate is the fastest way to build momentum, yet it is also the activity most agents procrastinate on. In this episode of Commercial Real Estate Leadership, Darren Krakowiak of CRE Success breaks down how to stop procrastinating and start prospecting with confidence, clarity, and purposeful action. This episode is designed for commercial real estate agents and principals who feel stuck, overwhelmed, or unsure where to begin with prospecting. Darren reframes prospecting as the act of opening conversations, not closing deals. This simple shift removes pressure, builds confidence, and makes it easier to take consistent action. He walks through practical starting points, including who to contact first, how to leverage existing relationships, and why warm introductions create faster momentum. The episode also explores how early career agents should approach prospecting differently, focusing on conversations and relationship building before aggressive cold outreach. Darren shares personal insights from restarting his own prospecting efforts after returning home to Melbourne after an extended time abroad, making this episode especially relevant for agents changing markets, roles, or business models. If you want to win more listings, build pipeline momentum, and stop letting procrastination limit your production, this episode delivers practical guidance you can apply immediately. Keywords: commercial real estate prospecting, CRE prospecting tips, how to prospect in commercial real estate, sales momentum, pipeline building, CRE mindset, win more listings, commercial real estate leadership, prospecting for agents #commercialrealestate #cre #leadership @cresuccess --- Email hello@cresuccess.co and put the word "GROW" in the subject line to take the first step towards accelerating revenue growth in your commercial real estate agency with the right people on your team, serving ideal clients inside a business that just works. If prospecting is a skill you want to keep sharpening at any stage of your commercial real estate career, grab the free A to Z of CRE Prospecting at https://www.cresuccess.co/abc which includes 26 practical ideas to help you immediately uplevel your prospecting activity. Got some feedback or have a questions about this week's episode? Email hello@cresuccess.co or just comment below this video and we'll get back to you. Visit the CRE Success website: https://www.cresuccess.co Read the episode anecdote, and a transcript of this podcast, here: https://www.cresuccess.co/blog/255 Subscribe to this channel to get all of our latest episodes in your YouTube feed To share this episode or your thoughts on it, tag us on social media @cresuccess or use our hashtag #cresuccess Connect with Darren Krakowiak on LinkedIn:   / darrenkrakowiakcresuccess   #success #business #realestate #growth #RealEstateTips #commercialproperty #cresuccess ---------- ✻ New website: https://www.cresuccess.co ✻ Program for Principals: https://www.cresuccess.co/leadership ✻ Podcast: https://www.cresuccess.co/podcast ✻ Linkedin:   / darrenkrakowiakcresuccess   ✻ Instagram:   / cresuccess   FREE COMMERCIAL REAL ESTATE PROSPECTING GUIDE: https://www.cresuccess.co/abc