Brian Solis on Trust, AI, and Human Connection скачать в хорошем качестве

Brian Solis on Trust, AI, and Human Connection

In this episode of Beyond B2B, Lee Odden sits down with Brian Solis, Head of Global Innovation at ServiceNow and bestselling author of Mindshift, to explore how AI, innovation, and leadership are redefining the future of B2B marketing. Brian shares how organizations can move beyond efficiency and iteration to create real innovation that drives new value. He explains why Mindshift, changing how we think before changing what we do, is essential for B2B marketing leaders that are navigating disruption, and why empathy, trust, and human creativity are the new competitive advantages. From the future of work to the future of thought leadership, this conversation dives deep into what it takes to lead, inspire, and stay human in an AI-powered world.. Get more information on Brian and a summary of this episode on TopRank's B2B Marketing Blog: https://www.toprankmarketing.com/blog... 👉 Subscribe for more conversations that go Beyond B2B where we uncover the strategies, stories, and inspiration behind the world's most innovative B2B marketers.