How to Create Powerful Case Studies Without Client Photos (Plus AI, UI Design & Lead Magnets) скачать в хорошем качестве

How to Create Powerful Case Studies Without Client Photos (Plus AI, UI Design & Lead Magnets)

How do you create credible, engaging case studies when you can’t use photos of clients, people, or their premises? In Episode 53 of the 90-Day Website Mastery Podcast, Jonny Ross and Pascal Fintoni answer a real question from the community and share clever, creative, and compliant ways to visually bring your case studies to life – without breaching privacy rules, NDAs, or brand guidelines. This episode is packed with practical website content ideas, AI tools, and marketing insights you can apply immediately. 🔍 You Ask, We Answer Question: “I’ve created a series of new case studies as you recommended, but what visuals and photography should I use if I can’t show people, clients, or their premises?” Jonny and Pascal explain: • How to visualise results without revealing identities • Using diagrams, icons, data visuals, and UI mock-ups • The power of process visuals and storytelling layouts • Stock imagery dos and don’ts for credibility • How to keep case studies trust-building, SEO-friendly, and conversion-focused Perfect for consultants, agencies, B2B service providers, and anyone restricted by confidentiality agreements. 🔄 Website Stories – Rewind & Recap DKE AI & Digital Marketing Conference Jonny and Pascal look back at: • Their talks and insights from the DKE AI & Digital Marketing Conference • Key lessons from launching a new business support programme in Yorkshire • What UK businesses are really asking about AI, websites, and digital growth in 2026 ⚙️ The Website Engine Room – Tools That Make Life Easier Pascal’s Pick: 🤖 Claude.ai – A powerful AI partner for long-form content, helping you write in your voice and style while thinking strategically, not just generating text. Jonny’s Pick: 🎨 UIverse.io – The largest open-source UI library, ideal for inspiration and ready-to-use interface components that improve UX and save development time. 👉 https://uiverse.io/ 🎯 The Website Call to Action – Do This Now Jonny Ross: Create a Lead Magnet Offer a valuable downloadable resource (guide, checklist, template) in exchange for email addresses to grow your mailing list and nurture future customers. Pascal Fintoni: Refresh your local and national media contact list Research upcoming editorial themes, make contact, and position yourself as a guest contributor to build authority, backlinks, and brand visibility. ✅ Key Topics Covered in This Episode • How to create case studies without client photos • Visual storytelling for websites • Website credibility without testimonials or imagery • AI tools for content creators • UI inspiration for modern websites • Lead magnets that actually convert • PR and media outreach for business owners 🔗 Useful Links & Resources • 🎧 Subscribe & listen: https://podcast.jonnyross.com/listen • 🚀 90-Day Website Mastery Programme: https://90daymarketingmastery.com/ • 📘 WebProud by Jonny Ross: https://www.amazon.co.uk/dp/1068691603 • 🔗 Connect with Jonny Ross on LinkedIn • 🔗 Connect with Pascal Fintoni on LinkedIn