Copy of The Next Generation CRM: Moving beyond the "database" to real fundraising solutions скачать в хорошем качестве

Copy of The Next Generation CRM: Moving beyond the "database" to real fundraising solutions

The CRM world is changing, and the revolution will soon take hold in non-profit donor management and fundraising. No longer will you be stuck in a rut with little more than a 'database' you're slave to. Emerging platform-based technologies will empower non-profit and CRM solutions to support their existing processes and unique needs, at drastically reduced costs but with results-based outcomes. In short, the system will work to deliver you value rather than just act as a repository for information. In the end it means more relationships managed and more gifts received. Ryan Teeples has been consulting non-profits and higher education institutions on CRM and related technologies and recently founded Foundation xRM (http://FoundationxRM.com), a fledgling company providing new platforms and strategies for donor and alumni management and fundraising. FoundationxRM.com