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2025 rocked the roofing industry. And if you weren’t paying close attention… 2026 is gonna sting. That’s why we made this episode. To show you everything we learned in 2025 so you can avoid the mistakes, jump on the biggest trends early, and DOMINATE this next year. Inside, you’ll learn: Why the best roofing companies are becoming leadership development machines (not just “roofing contractors”) How being the “Mayor of Your Town” crushes digital marketing—and makes you unfireable The “No Numbers, No Business” truth most owners don’t want to hear Why consumers are rejecting the old-school sales pitch—and what to do instead How AI will either replace you… or multiply you (depending on how you use it) This is your 2026 roofing playbook. Watch it now before the new year steamrolls you. Listen to the episode on Spotify & Apple Podcasts (288) 👇 🎧 https://roofingpod.com/spotify 🍏 https://roofingpod.com/apple-podcasts PODCAST SPONSORS: JobNimbus Marketing: https://roofingpod.com/jobnimbus-mark... Day 41 Thrive: https://roofingpod.com/day-41-thrive AI Roofing Revolution: https://roofingpod.com/airoofingrevol... The Roofing & Solar Reform Alliance: https://roofingpod.com/RSRA IG: / roofingsuccess FB: / roofingsuccess Join Our Facebook Group: https://roofingpod.com/facebook 📱 Text Jim @ (612) 512-1812 – Say Hi! 💬 Leave Us a Review: https://roofingpod.com/review 00:00 – Why 2026 Will Hurt If You Miss 2025’s Lessons 01:32 – Build the Leader Before the Business (The Identity Shift) 05:47 – “Mayor of Your Town” Branding Strategy That Dominated 2025 09:58 – From Guessing to Knowing: Why Data-Driven Roofing Wins 14:25 – The Sales Shift: Decision Consulting vs. Closing 19:36 – How Urgency Became a Sales Superpower in 2025 23:12 – The AI Roofing Revolution Is Already Here 27:44 – Future-Proofing Your Team With AI (Not Replacing Them) 32:08 – The 2026 Game Plan: What Smart Roofers Are Doing Now