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Why Do Most Community Platforms Fail?

Why Do Most Community Platforms Fail? ----------------- Zach Hawtof, CEO and co-founder of Tightknit, reveals why so many businesses struggle to build successful communities—and what it takes to get it right. With years of experience at Salesforce and Airkit, Zach has seen firsthand how great communities drive engagement, retention, and business growth. 👉In this episode, we cover: ✅ The biggest reasons community platforms fail (and how to avoid them) ✅ Why Slack is still a powerful tool for professional communities ✅ The role of AI in shaping the future of online communities ✅ How Tightknit is redefining pricing and monetization for community-led growth ✅ Key lessons from Salesforce on product, marketing, and go-to-market strategies If you’re trying to build a thriving community, this conversation is packed with insights you won’t want to miss. ----------------- 🚀Focus on growing your SaaS, we’ll handle the billing! Visit 👉https://schematichq.com ----------------- ⏳ Chapters: 00:00 Introduction and Zach’s Background 05:12 Lessons from Salesforce and Airkit 13:47 The Role of Community in B2B SaaS 20:33 Building and Scaling Tightknit 30:12 The Future of Community-Led Growth 40:58 Tightknit’s Pricing Journey and Lessons Learned 48:06 The Importance of Aligning Pricing with Buyer Mindset ----------------- #️⃣Hashtags: #communitybuilding #b2bsaas #startuptips #communitygrowth