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Harnessing

In this episode of Marketing B2B Tech, host Mike is joined by Anton Koenig, Co-Founder and CEO of VideoGen. They dive into the fascinating journey of VideoGen, a cutting-edge video editing platform that leverages AI technology to simplify video creation for marketers and content creators. Key Highlights: • Anton shares his background and the story behind founding VideoGen with his Co-Founder, stemming from their shared passion for programming and digital creation since middle school. • Discover how VideoGen has evolved since its launch in 2023, now offering robust editing features that cater to semi-professionals and professionals in the marketing space. • Learn about the importance of balancing speed and quality in video production, and why marketers should still engage in copywriting to enhance their video content. • Anton discusses the diverse user base of VideoGen, including marketers, educators, and content creators, and how they are leveraging video for paid social and organic marketing. • Gain insights into the future of video marketing and the increasing demand for high-quality video content. Whether you're a marketer looking to enhance your video strategy or simply curious about the intersection of AI and video production, this episode is packed with valuable insights!