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➢ Subscribe: / @smartstayshow 0:00 – Why Hosts Don’t Really Know Their Guests 0:30 – Jason’s Background and the Smart Stay Show 1:55 – Wi‑Fi Tech vs. Marketing Power 2:18 – Meet StayFi Founder Arthur Kolker 3:11 – How StayFi Was Born from a Data Problem 7:11 – Love‑Hate Relationship with Airbnb and Vrbo 10:32 – How StayFi’s Wi‑Fi Hardware and Express Work 14:03 – Real‑World Wi‑Fi Challenges in New Hampshire 15:38 – Fixing a Stubborn Schlage Smart Lock with StayFi 18:27 – Is the Network Secure? Handling Guest Concerns 21:03 – Email Automations and Booking Direct for Less 25:40 – From StayFi to StayFinder: The Bigger Vision 28:03 – How StayFinder Shows Direct vs. Airbnb Pricing 36:46 – Using StayFi for Upsells and Extra Revenue 40:24 – Working Around OTA Limits While Growing Direct Bookings 43:04 – What’s Next: Managed Email and New Hardware 45:14 – Scaling StayFinder’s Guest Database and Final Thoughts Short-term rental hosts are waking up to a hard truth: Airbnb and Vrbo bring the bookings, but they keep the guest relationship. In this episode, we sit down with StayFi founder Arthur Colker to unpack how Wi-Fi-based guest data collection can help hosts and property managers build their own brands, drive more direct bookings, and reduce reliance on OTAs. Arthur shares the origin story of StayFi, why Wi-Fi captive portals are such a powerful marketing entry point, and how their built-in email tools turn past guests into repeat, direct bookers. We also dig into real-world results from Pride Away Stays, the launch of StayFinder as a direct-booking meta search tool, and what the future looks like for hosts who truly want to own the guest experience from first click to check-out. Things we discussed in this episode: Hosts lose guest data and relationships when relying on Airbnb/VRBO.StayFi was created to capture guest info for direct bookings.Guests enter emails through a branded Wi‑Fi splash page.StayFi runs on UniFi access points or StayFi Express.Jason and Rory saw stronger Wi‑Fi and fixed a Schlage lock.They clarified why “not secure” Wi‑Fi warnings appear for guests.Automated emails help turn past guests into repeat direct bookers.Availability-based campaigns promote only properties open for specific dates.StayFinder shows OTA vs. direct prices and links to direct sites.StayFi plans managed email services and cheaper mesh hardware. Get in touch with ARTHUR: Facebook - / Instagram - https://www.instagram.com/a_colker/?h... Website - https://stayfi.com/ #SmartStayShow #realestate #realestateinvestor #realestateagent #RealEstateInvesting #DirectBooking #BookDirect #EmailMarketing #GuestExperience #OwnYourGuest #StayFi #StayFinder #WiFiMarketing #HospitalityTech #PropTech ***** Following and subscribing to SmartStay Show not only ensures that you'll get instant updates whenever we release a new episode, but it also helps us reach more people who could benefit from the valuable content that we provide. Get in Touch With Us: 🌐 SmartStay Show - https://www.smartstayshow.com/ 📸 Instagram - / smartstayshow ***** 🌐 SmartStay Coaching - https://www.smartstaycoaching.com/ 📸 Instagram - / smartstaycoaching ***** 🌐 Prideaway Stays - https://prideawaystays.com/ 📸 Instagram - / prideawaystays 💼 LinkedIn - / prideaway-stays ***** 🌐 Straightforward Short-Term Rentals - https://www.straightforwardstrs.com/ 💼 Jason Muth on LinkedIn - / jasonmuth 💼 Rory Gill on LinkedIn - / rorygill This podcast and these show notes are not legal advice, but we hope you find both entertaining and informative. AND PLEASE... 🚨 DON'T CLICK THIS LINK!! 🚨 - https://bit.ly/3rh6hdb