The Pub Test – David White – connective3 скачать в хорошем качестве

The Pub Test – David White – connective3

Want to know if your PR campaigns are any good? Take them to the pub! connective3’s Content Marketing Director David White shares his favourite digital PR tip for making sure that your PR campaigns are successful. As marketers we’re often too close to our ideas to see whether they will actually engage with the audiences we’re targeting. Dave believes the best way to ‘test’ your ideas before you go live, is to speak to friends and family and see whether these ideas actually take off around the pub table, before you go to the media. A simple and handy hack to help you ensure PR success for your clients!