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Buyers are skeptical of sales professionals - in both B2B and B2C environments. They're afraid that they are going to be forced into a product or service that doesn't fit their needs, and that the Seller doesn't actually know anything about what the Buyer is looking to accomplish. In today's video, Kyle shares how you can remove the tension out of any Discovery call with your buyer and how sellers can immediately build trust with their prospect. Kyle shares two specific Frameworks that you can use to transform any "sales call" into a comfortable conversation. This video is for Account Executives in the tech industry that sell SaaS, SDRs / BDRs, or anyone in sales that asks questions to their potential buyer. Tune in to hear how to remove this tension and skepticism for good!