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In this episode of the LoLa Podcast, Roger Theophanous sits down with Jimmy Hyland, founder and Creative Director of JHPVisuals, a Glasgow-based film production studio known for premium, story-led campaigns with deep roots in the outdoors. Jimmy breaks down the real path from climbing photography to full-scale video production, how he went from freelancing worldwide to building a tight team, and why he’d rather stay excellent at a focused size than chase “grow fast, sell fast”. We get into: Building a team based on ethos first, skills second Why editing is its own craft, and why specialists win Remote shoots that punish bad prep, including filming at altitude in the Himalayas Drone workflow, FPV, and what makes the Mavic 3 Pro such a workhorse in wind AI in post-production vs AI-generated content, and where Jimmy draws the line The one mindset that keeps you moving when work gets brutal If you’re in production, creative services, or you’re building any kind of small business, this one is pure signal. Guest: Jimmy Hyland, JHPVisuals Website: https://www.jhpvisuals.co.uk/ Instagram (JHPVisuals): / jhpvisuals Instagram (Jimmy): / jimmyhyland_ LinkedIn (Jimmy): / jimmy-hyland-a38a47a5 LinkedIn (Company): / jhpvisuals Chapters 00:00 Intro 01:00 From climbing photography to video 05:30 Freelance life, then building a studio 10:00 Hiring for ethos, training skills 18:00 Shooting remote, tech choices, what breaks first 22:30 Drones, FPV, and cinematic movement 26:00 AI in editing, and what they refuse to do 35:00 Final advice, thick skin and forward motion #LoLaPodcast #JHPVisuals #JimmyHyland #VideoProduction #FilmProduction #Glasgow #Scotland #OutdoorFilmmaking #DocumentaryFilmmaking #Cinematography #SonyFX6 #SonyFX3 #DroneFilmmaking #DJIMavic3Pro #FPV #CreativeBusiness #Storytelling #PostProduction #EditingWorkflow #SmallBusinessUK #ContentProduction