Align the plan, earn the trust: Sales comp for a singular strategic direction скачать в хорошем качестве

Align the plan, earn the trust: Sales comp for a singular strategic direction

In this episode of The Sales Compensation Show podcast, host Nabeil Alazzam sits down with Sid Ganguly, Director, Global Compensation & Head of Sales Incentive Design at Expedia Group, for a candid conversation on what actually holds up in incentive design at enterprise scale. The two discuss the messy reality of balancing simplicity, fairness, and strategic alignment—without drifting into “14,000 sellers = 14,000 plans” chaos. Tune in to hear: — Why “equitable” doesn’t mean endlessly custom (and how too much nuance can fracture execution) — The importance of driving “one ship” or ensuring pay-for-performance reinforces the company’s strategic direction — Why comp is ultimately a trust system (and how complexity dilutes it) —A thought exercise on dynamic, personalized incentives at scale (what could happen once AI is deeply embedded and the data foundation exists) #salescompensation #salesops #revops #incentivedesign #salesperformance #salesleadership #ai