The secrets to earning great HARO links with Greg Heilers | Search with Candour скачать в хорошем качестве

The secrets to earning great HARO links with Greg Heilers | Search with Candour

In the final episode of Search with Candour for 2025, Jack Chambers-Ward is joined by Greg Heilers to delve into the evolving landscape of digital PR. They discuss the current state and future of HARO (Help A Reporter Out), the impact of AI and LLMs on SEO and PR, and the growing influence of brand mentions in the age of global SEO. Greg also shares insights about the challenges and opportunities in the industry, particularly in the Chinese market. Join us for an engaging discussion on how to stay ahead in the ever-changing world of digital PR and SEO. 00:00 Introduction and Opening Remarks 01:14 The Evolution of HARO and Digital PR 04:09 The Role of AI and LLMs in SEO and PR 07:15 Challenges and Strategies in Link Building 12:38 Globalisation and Language Barriers in SEO 18:18 Future Trends and Industry Insights 37:36 SEO Relevancy and Authority 38:52 Pitch Twisting and Reactive PR 39:50 GEO Relevancy and Brand Mentions 46:23 Client Communication and Expertise Sharing 54:07 Weird and Wild Link Building Requests 58:55 Actionable Recommendations and Tools 01:02:55 Exploring Chinese Culture and Final Thoughts Follow Greg JollySEO: https://jollyseo.com/ LinkedIn:   / gregheilers   Jolly SEO’s TL;DR:    • Jolly SEO’s TL;DR   Website: https://gregheilers.com/ Greg’s recommendations https://featured.com/ https://www.airtable.com/    • Ne Zha 2 | Official Trailer HD | A24