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Stay Tuned for Part 2 Where We'll Discuss What To Add To Your ERG Survey If you’ve ever dropped a survey in your ERG Slack channel and got silence… this one’s for you. In this video, I’m breaking down exactly how I used a DM campaign to 5x survey responses across multiple companies going from 10 responses to over 120 in one case, and 31 to 240 in another. This is not theory. It’s a real-world case study with real numbers and a clear breakdown of the process, message template, and lessons learned. You’ll learn: • What a DM campaign actually is (and how I do it) • Why personalization always beats announcements • How to coordinate across ERGs without spamming members • The overlooked business skill every ERG leader needs: community facilitation Surveys are one of the most misunderstood tools in the ERG space. Done wrong, they’re a waste of time. Done right, they can transform your programming. This is part one of a two-part series on getting member feedback that actually moves your program forward. If you’re struggling with low engagement, burnout, or just want your members to actually respond this is your playbook. 00:00:00 How to 5x Employee Resource Group (ERG) Survey Responses 00:00:36 Common Challenges in ERG Leadership and Engagement 00:00:56 Why Most ERG Surveys Fail: Key Mistakes to Avoid 00:01:26 The Power of Community Facilitation in ERGs 00:02:12 Solving Low Engagement and Burnout in Employee Resource Groups 00:03:01 Breaking the Cycle: The Real Reason ERG Surveys Get Low Responses 00:03:27 Boosting Survey Participation with Personalized DM Campaigns 00:04:10 Warm Outreach Strategies for ERG Success 00:05:08 Creating Cohesion: Unified ERG Survey Campaigns 00:06:31 Step-by-Step: Organizing and Splitting ERG Outreach Lists 00:08:36 Real Results: Case Study of ERG Survey Success at Company A 00:10:43 Best Practices for Maximizing ERG Survey Engagement 00:11:58 Advanced Tactics: ERG Survey Campaign at Company B 00:15:51 Lessons Learned: Improving ERG Survey Response Rates 00:18:23 Next Steps: Optimizing Your ERG Survey Strategy for Maximum Impact 🏆 Join Our ERG Champs Community: https://www.theergmovement.com/erg-ch... 🏆 Subscribe to our FREE Newsletter: https://theergmovement.hopp.to/theerg... Alt Title • How to Fix Low Survey Responses in Your ERG Program • DM Campaign Strategy for ERG Leaders (With Real Results) • From 10 to 121 Survey Responses—Here’s What Changed • Why Your ERG Surveys Aren’t Working (And What To Do Instead) • Boost ERG Member Engagement With This Simple Messaging Tactic • Warm Outreach for ERGs: A Copy-Paste Message That Works • Personalization Is the Secret to Better ERG Feedback • ERG Survey Fatigue Is Real—This Strategy Cuts Through It