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How to Turn Content Into Conversions

Are you creating content consistently but still wondering why it’s not turning into sales? If you’re a coach, course creator, or online expert, this episode will change how you think about content and conversion. On this week’s episode of Optimize to Monetize, Michelle shares a pattern she started noticing about the content that actually leads to trust, conversations, and people feeling ready to buy often before they ever click a link or see a sales page. And no, it’s not posting more. It’s about the conversion moments that happen before the sale, and why most content strategies completely miss them. If your content feels like it should be working better than it is, this is a listen to hit before you plan your next round of content. 🎧 In this episode, you’ll explore: Why educational content alone doesn’t always lead to conversions What actually sparks trust and sales conversations How relatability plays a role in content that converts A simple 1% shift you can apply immediately to your content strategy Whether you’re building a coaching business, selling online courses, or growing a personal brand as an expert, this episode will help you rethink how content creates momentum and revenue. 👉 Listen now and rethink how your content turns into conversions. Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today!