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Yukon Pizza is more than just great pizza. It’s a family story, a business masterclass, and a lesson in building something from nothing. In this video, we visit Alex, the owner of Yukon Pizza in Las Vegas, who turned a fifth-generation sourdough starter and backyard pop-ups into one of the city’s hottest pizza spots. If you're a pizza shop owner or dreaming of opening your own, this is 20 minutes you must watch. 👇 Follow Yukon Pizza: 📸 Instagram: @yukonpizza 🌐 Website: https://yukonpizza.com/ 1130 E Charleston Suite 160 - Las Vegas, NV 📍Chapters 0:00 – Owning vs. Pizza Making: A Daily Balancing Act 0:23 – Yukon Pizza’s Humble Pop-Up Beginnings 1:12 – How a 128-Year-Old Sourdough Starter Shaped the Business 2:30 – Wild Desert Pizza Parties and Early Experiments 3:40 – Going Legit: Weddings, Catering, and The Leap 4:47 – The Pandemic Pivot: Backyard Pickups to Local Buzz 5:57 – Smart Menu Design: Slices by Day, Pies by Night 7:06 – Behind the Dough: Fermentation, Texture & Ingredients 8:41 – Neapolitan & New York Pizzas, Built on Sourdough 10:00 – Building a Business from Scratch (Literally) 11:30 – The Big Break: 10-Year Lease & Custom Buildout 12:32 – The Social Media Engine That Drives It All 13:40 – Training, Systems & Preparing for a Second Location 14:56 – Delivery Strategy: Holding Out & Smart Negotiating 16:00 – Kitchen Layout, Team Flow & Friday Night Madness 17:36 – Why Alex Still Loves the Pizza Station 19:00 – Lessons for New Owners: Ego, Mentorship & Growth 20:00 – Awards vs. Loyalty: What Truly Matters 20:36 – Vegas Pizza Scene: Why It’s More Than Just the Strip 21:20 – Final Thoughts & Where to Find Yukon Pizza More From The Slice Community: The Sauce: https://slice.com/community Facebook: https://fb.com/slicepizzaapp Owners Group: / pizzashopownersforum Slice believes that local pizzerias deserve all the advantages of big chains without compromising their independence. Slice puts technology, marketing, buying power, and support to work for these shops, empowering owners to build profitable businesses and remain at the heart of our communities. Learn more at slice.com.