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Why does the market reward some risks but not others? This video breaks down the two components of every stock's risk — systematic and idiosyncratic — and explains why diversification eliminates firm-specific risk for free, leaving only beta as the driver of expected returns. Using a memorable window washer analogy, real Apple vs. S&P 500 data, and the Capital Asset Pricing Model, you'll see exactly why concentrated portfolios are uncompensated gambles. Key concepts covered: • Systematic risk (market-wide: recessions, rate changes, geopolitical shocks) vs. idiosyncratic risk (firm-specific: CEO scandals, factory fires, failed drug trials) • Risk decomposition: Rᵢ = Rᶠ + βᵢ(Rₘ − Rᶠ) + εᵢ • Beta as a measure of systematic exposure (β = 1 moves with market, β greater than 1 amplifies, β less than 1 dampens) • The diversification curve: how portfolio volatility drops from ~45% (1 stock) to ~16% (50 stocks) as idiosyncratic risk vanishes • Law of large numbers: why uncorrelated firm-specific risks cancel out as N increases — Var(εₚ) = (1/N) × σ̄²ε • The CAPM equation: E(Rᵢ) = Rᶠ + βᵢ × [E(Rₘ) − Rᶠ] — no term for idiosyncratic risk • Why equilibrium pricing means no rational investor pays a premium for diversifiable risk • The employee stock concentration trap: salary, benefits, and portfolio all tied to one firm • Human capital risk: why your portfolio should offset your career sector, not double down on it • Common misconceptions — more risk does not always mean more return, and ~50 stocks across sectors is sufficient to diversify • Four practical takeaways: hold 50+ stocks or an index fund, sell employer stock after holding periods, diversify away from your career sector, and always ask whether a risk is compensated ━━━━━━━━━━━━━━━━━━━━━━━━ SOURCE MATERIALS The source materials for this video are from • Ses 16: The CAPM and APT II