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📣 AI is redefining how people shop — from personalized recommendations to chat-based checkouts. In this Prepathon session, Sonia Ibel, Delivery & Account Manager at site, walks us through how AI is transforming every step of the customer journey. Discover how agents like ChatGPT and Claude will soon shop for customers, how interfaces are evolving beyond websites, and what online store owners must do to stay visible in an AI-first future. ✨ What You’ll Learn How AI-powered agents like ChatGPT and Claude are changing shopping behaviors Why customers may never visit your website again — and how to adapt The new AI-driven shopping flow: discovery → research → recommendation → checkout What “buy in chat” and “voice-first” interfaces mean for eCommerce Optimization tips to make your store AI-friendly: structured data, trust signals, latency, and content Why this shift levels the playing field for smaller stores 🧠Quick Takeaways AI is the new store assistant: Agents can research, compare, and purchase on behalf of shoppers. Interfaces are evolving: Shopping will move into chatbots, voice, and AR/VR experiences. Website visits may decline: Focus on making your data machine-readable and trustworthy. Trust signals matter: Add badges, SSL, reviews, and clear structured content for AI indexing. Latency kills sales: AI agents drop slow sites instantly — speed is now mission-critical. Measure new KPIs: Track AI bot traffic ratio, structured data coverage, and abandonment points. 🗣️Speaker Sonja Ibele - Delivery and Account Manager at Syde GmbH 🕒 Timestamps 00:00 – Intro & Session Overview 01:20 – How Shopping Evolved: From Corner Stores to Online Malls 05:00 – Enter AI Commerce: Meet “Mrs. Johnson with Superpowers” 08:00 – Consumer Readiness: Are We Ready for AI Shopping? 10:00 – AI in Action: Claude’s Dog Toy Example 13:00 – Real Use Cases: Amazon’s “Buy For Me” and AI Agents on Websites 17:00 – ChatGPT’s New “Buy It in Chat” Feature 18:00 – The Future of Interfaces: Chatbots, Voice, and AR/VR Commerce 23:30 – Preparing for AI Commerce: Optimization, Structure, Speed, Trust 26:30 – Measuring AI Impact: KPIs for an Agent-Driven World 28:00 – Disruption & Opportunity: What It Means for Small Stores 30:00 – Q&A Highlights & Final Thoughts #Prepathon2025 #Cloudways #AICommerce #CustomerJourney #ChatGPT #ClaudeAI #EcommerceTrends #VoiceCommerce #ARShopping #DigitalMarketing