Why Showing Up in ChatGPT Isn’t Just SEO with Corey Morris скачать в хорошем качестве

Why Showing Up in ChatGPT Isn’t Just SEO with Corey Morris

We paid nearly $23,000 for 45 minutes on a podcast. Not for vanity. Not for exposure. For ROI. In this episode, we break down how podcast appearances helped launch and scale a supplement brand, why affiliate leverage matters, and why media has become a measurable growth channel — not just a branding exercise. But the conversation goes deeper. We also unpack the growing debate in the SEO industry: Is showing up in ChatGPT just SEO? Or is it fundamentally different? How much overlap actually exists? Why are AI systems surfacing brands differently than Google? There’s a lot of noise right now. LinkedIn debates. New acronyms. Shiny objects. Reverse engineering experiments. What we focus on instead: Implementation over hype Experiments that actually move revenue KPIs that tie back to business outcomes Distilling complexity into something brands can execute Key themes covered: The real economics of podcast guesting How affiliate flywheels compound visibility Why AI visibility isn’t just “rankings” The difference between theory and deployable strategy Why experimentation should be practical, not performative How to think about traffic shifts between Google and AI The industry is debating terminology. We’re focused on outcomes. If you’re trying to separate AI hype from actionable strategy, this episode breaks down what actually matters. About Our Guest – Corey Morris A veteran of the digital marketing industry since 2005, Corey is a leader and achiever. He has worked in agency roles with many inspiring brands and people. That includes his role leading Voltage and working within the Kansas City community (and well beyond). Website: https://coreymorris.com/ LinkedIn:   / coreymorris   Connect With The Best SEO Podcast: Website: https://www.bestseopodcast.com/ Instagram:   / thebestseopodcast   TikTok:   / bestseopodcast   Twitter/X: https://x.com/bestSEOpodcast Connect With Matthew Bertram: Website: https://www.matthewbertram.com/ Instagram: https://www.instagram.com/matt_bertra... LinkedIn:   / mattbertramlive   YouTube:    / @mattbertramlive   About Me: https://about.me/mattbertram/ Search Engine Journal: https://www.searchenginejournal.com/a... Connect With EWR Digital: Website: www.ewrdigital.com LinkedIn: www.linkedin.com/company/ewrdigital Facebook: www.facebook.com/EWRDigital YouTube:    / @ewrdigital   Twitter/X: x.com/EWRDigital Listen on Other Platforms: Spotify: https://open.spotify.com/show/4nvjY61... Apple Podcasts: https://podcasts.apple.com/us/podcast... Amazon: https://music.amazon.com/podcasts/e15... Hosted by Matthew Bertram — creator of the LLM Visibility Stack™ — uncovering how SEO, AI, and digital strategy shape the future of search. #digitalmarketing #aiagency #llmagency #llmvisibility