From Values to Action: The Culture Branding Model Explained by Nader Safinya скачать в хорошем качестве

From Values to Action: The Culture Branding Model Explained by Nader Safinya

Introduction of the Guest Nader Safinya is the founder of Blackribbit, a culture branding company that helps organizations operationalize culture, unify employee and customer experiences, and significantly accelerate workforce decision-making. With a mission to create harmony in the workplace, Nader developed the Inside Outside In model and the Culture Brand program, which codify organizational identity into three foundational pillars that guide behavior, communication, and brand experience. He also created an AI-powered decision filter that increases organizational decision-making speed by up to 56 times. Here’s a Glimpse of What You’ll Learn ●[02:57] The gap between how companies present themselves and what they actually deliver. ●[03:29] What culture branding means and why it unifies customer brand and employer brand. ●[04:28] How Nader defines three foundational, non-negotiable values within an organization. ●[05:14] Why all three values must work together to create a consistent brand experience. ●[06:27] The Inside Outside In model and how it evolved into a complete culture brand program. ●[07:28] How the Culture Brand Statement becomes a litmus test for all decisions. ●[08:46] The AI decision filter that evaluates decisions against the three core pillars. ●[26:09] Why implementation fails in most organizations and how this program solves it. In This Episode Culture is often discussed but rarely operationalized. Many organizations state their values, but few have systems that ensure those values guide behavior, communication, and decision-making at every level. In this episode of Systems Simplified, Adi Klevit interviews Nader Safinya, founder of Blackribbit, about his culture branding methodology that unifies customer and employee experiences. Nader explains why organizations unintentionally design two separate experiences, how this misalignment weakens culture, and why culture must be built on three foundational values that never change. He also discusses the Culture Brand Statement, the Inside Outside In model, and the AI-powered decision filter that enables teams to make culture-aligned decisions 56 times faster. Nader walks through real examples of how the filter works, why objectivity matters, and how the tool accelerates adoption across the entire organization. Sponsor for this episode: This episode is brought to you by Business Success Consulting Group. At Business Success Consulting Group, we create custom processes and tailor-made management systems so businesses can thrive. Businesses simply can’t survive without workable systems and well-documented processes. That’s why our team of experienced professionals takes care of it for you. We provide business owners, entrepreneurs, and key executives with strategic implementation, process improvement and documentation, and long-lasting systems necessary to support business expansion. So, what are you waiting for? Do yourself a favor, and cut the chaos out of your business. Visit https://bizsuccesscg.com today or email [email protected] to schedule a free consultation.