SCALING VS. STAYING INTENTIONALLY SMALL | With Mary Southern | The Business Spotlight скачать в хорошем качестве

SCALING VS. STAYING INTENTIONALLY SMALL | With Mary Southern | The Business Spotlight

In this episode of the Business Spotlight Podcast, host David Beeson sits down with Mary Southern, founder and owner of Resume Assassin, to talk about what it really looks like to build a service-based business as a solopreneur. Mary shares her 10+ year journey from working in higher education and career services to building a highly respected resume-writing and career consulting brand—largely through organic growth, word-of-mouth, and personal branding. We dive into the realities of: Solopreneur burnout and knowing when to ask for help Scaling vs. staying intentionally small Delivering white-glove service in a crowded, AI-driven market Launching paid digital marketing for the first time (and seeing strong early ROI) Balancing motherhood, entrepreneurship, and long-term sustainability Mary also opens up about: Hiring her first virtual assistant Why she’s hesitant—but curious—about scaling How consistency (not hype) has driven her success What inspires her as a founder and mom today If you’re a solopreneur, consultant, coach, or service-based business owner, this conversation is packed with honest insights and real-world lessons you can apply immediately. 👇 Connect with Mary Southern LinkedIn:   / mary-southern   Website: https://www.resumeassassin.com YouTube: Resume Assassin 👍 Like, subscribe, and hit the notification bell for more real conversations with business owners building behind the scenes. 🔔 Want your business to be featured as our next Business Spotlight? Book in your FREE podcast slot today via our website: https://www.businessspotlightseries.com #business #advice #podcast #businessowner #businesstips #growth #businessgrowth #businesslesson #businessessentials #howtostartabusiness #businessstrategy #businesspodcast #motivation #thebusinessspotlight #success This channel covers everything from business management and mindset for business to ideas for a business and starting a new business. Learn how to start promoting business, understand any business, and explore marketing strategies for business. Discover the importance of marketing features, networking for business, and investing in your own business. Gain valuable knowledge for business and practical insights to help you succeed.