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Join the FREE RevUP Masterclass: https://thecustomersuccesspro.com/mas... open me! ⇩ In this episode of the Customer Success Pro Podcast, Anika Zubair discusses the importance of shifting from a task-driven mindset to a revenue-focused approach in customer success. She highlights common mistakes professionals make, such as treating their day like a support queue and waiting for sales to dictate upsell opportunities. Anika emphasizes the need for commercial ownership and provides actionable strategies for customer success professionals to become strategic advisors, including conducting value conversations and understanding customer insights. The episode concludes with a challenge for listeners to engage with their top accounts and deepen their business relationships. Chapters: 00:00 Introduction to Customer Success Transformation 03:01 The Shift from Task-Driven to Revenue-Focused 05:52 Common Mistakes in Customer Success 08:55 Understanding Commercial Ownership 11:53 Implementing a Revenue-Focused Weekly Rhythm 14:28 Value Conversations and Insights 17:43 Becoming a Strategic Business Advisor 20:34 Challenge: Elevate Your Customer Conversations 23:18 Conclusion and Call to Action Connect with Anika Zubair: Website: https://thecustomersuccesspro.com/ LinkedIn: / anikazubair CSM RevUP Academy: https://thecustomersuccesspro.com/revup Book Anika as a speaker at your next team event: https://www.thecustomersuccesspro.com... Want to be my next podcast guest apply here: https://www.thecustomersuccesspro.com... Download my freebies: https://thecustomersuccesspro.com/res... Follow The Customer Success Pro Podcast YouTube: / @thecustomersuccesspro Apple Podcasts: https://podcasts.apple.com/gb/podcast... Spotify: https://open.spotify.com/show/2IVZCeB... 🎥 MORE VIDEOS LIKE THIS: • Being the First CS Leader within a Go-to-M... • Your 2026 Playbook: How to Future-Proof Yo... • How CS Pros Can Drive More Revenue Without... ☕️ Like this video? Please help me make more videos like this. Buy me a coffee to support my channel - https://www.buymeacoffee.com/thecusto... Business Inquiries - anika@thecustomersuccesspro.com 🎵Music in all my videos is from YouTube Studio royalty-free library or Music by AudioCoffee: https://www.audiocoffee.net/ Podcast Editor: https://podcastmagician.com/ #customersuccesspro #podcast #customersuccessmanager