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Stakeholder conflict is one of the most common — and most challenging — realities in product and project management. Executives want ROI and strategic alignment, engineering teams want sustainable solutions, sales wants features that close deals, and customer teams want immediate problem-solving. When these priorities collide, progress can stall. In this video, we break down why stakeholder conflict happens, why it matters, and how product managers and project managers can effectively navigate it. You’ll learn the risks of unmanaged conflict — including burnout, bloated products, missed opportunities, and loss of trust — and walk through a practical, step-by-step approach to resolving competing priorities using data, transparency, and objective decision-making. If you’re responsible for balancing business goals, technical constraints, and user needs, this video will give you a clear framework for mediating trade-offs and driving alignment across teams. Perfect for PMs, project managers, and digital leaders managing complex initiatives.